Chris Winfield posted a great list of content types that repeatedly get voted to the top of Digg.
He links to examples of successful Digg submissions that used each content type (or format). The trend indicates that information presented in these formats is more effective at holding the attention of Diggers. These content formats may also enable the content to be understood more easily ‘at a glance’ - by people skimming 1000s of Digg headlines.
Here’s the condensed list of successful formats for content submitted to Digg:
- Lists
- Videos
- Images
- Tools
- Tips
- APIs
Check out his post for the details.
Chrysi Philalithes published a social media strategy article on promoting vs participating.
Abbey Klaassen writes about marketers using social networks for CRM instead of ads. CRM & social networks seem like a perfect match.
A reported 258,000 people have donated money to Senator Barack Obama’s presidential campaign. This number is greater than the combined total of people who have donated to either Rudy Giuliani, Mitt Romney and Sen. John McCain, according to the Washington Post.
Senator Obama has utilized social networking and social media as part of his fundraising strategy. More than $10 million of Obama’s second-quarter contributions were made online, and 90% of these donations were only $100 or less.
What is significant about so many financial contributors donating $100 or less?
Read the full post (estimated 1:42 mins reading time)
eConsultancy mostly caters to the UK market, but they actively release white papers on topics such as search marketing, online community building, affiliate marketing, ecommerce, mobile, analytics, and a slew of other best practices which are highly relevant to the internet industry of the US and other countries also.
Their recent release of internet statistics covers the following subjects:
1. Usage and Demographics
2. E-commerce
3. Online Marketing
4. Multi-Channel Marketing / Commerce
5. Site Performance and User Technology
6. Mobile – UK Market
7. Interactive TV – UK Market
It’s available for download on their site (non-members can still download a section of the report for free) They also offer a huge collection of free reports on the internet industry regardless of site membership status.
