A reported 258,000 people have donated money to Senator Barack Obama’s presidential campaign. This number is greater than the combined total of people who have donated to either Rudy Giuliani, Mitt Romney and Sen. John McCain, according to the Washington Post.
Senator Obama has utilized social networking and social media as part of his fundraising strategy. More than $10 million of Obama’s second-quarter contributions were made online, and 90% of these donations were only $100 or less.
What is significant about so many financial contributors donating $100 or less?
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