What is ShiftSpace?
This is one of the most interesting applications of social network that I’ve seen in a while. Instead of operating on a completely separate domain, like MySpace, ShiftSpace allows the entire internet to be included in the landscape that forms the ShiftSpace network. This means that ShiftSpace users can interact in real ways with existing viewpoints, discussions, and events that are actually occurring throughout the world. This makes ShiftSpace more relevant than any closed system could be.
Read the full post (estimated 1:39 mins reading time)
eConsultancy mostly caters to the UK market, but they actively release white papers on topics such as search marketing, online community building, affiliate marketing, ecommerce, mobile, analytics, and a slew of other best practices which are highly relevant to the internet industry of the US and other countries also.
Their recent release of internet statistics covers the following subjects:
1. Usage and Demographics
2. E-commerce
3. Online Marketing
4. Multi-Channel Marketing / Commerce
5. Site Performance and User Technology
6. Mobile – UK Market
7. Interactive TV – UK Market
It’s available for download on their site (non-members can still download a section of the report for free) They also offer a huge collection of free reports on the internet industry regardless of site membership status.
New Booz Allen Hamilton study about online consumer behavior in the Middle East verifies what US companies should already know about social media & Web 2.0 in the US marketspace, but reveals its rising importance in the Middle East and globally.
Key findings of the study shouldn’t surprise anyone already wrapped up in the business logic needed to adapt to social media and the world of user-generated content, but should provide a wake-up call to businesses in the Middle East and other regions of the world that further behind the adoption curve.
Original Booz Allen study