Comments on: Creating buzz for boring products (and other things too) http://socialmedia.ws/blog/creating-buzz-boring-products/ Sun, 05 Sep 2010 06:40:47 +0000 http://wordpress.org/?v=wordpress-mu-1.2.1 By: » Four Success Factors - Viral Videos as Sales Tools :: The Social Media Experience :: http://socialmedia.ws/blog/creating-buzz-boring-products/#comment-416 » Four Success Factors - Viral Videos as Sales Tools :: The Social Media Experience :: Tue, 04 Dec 2007 05:31:34 +0000 http://socialmedia.ws/blog/creating-buzz-boring-products/#comment-416 [...] David Dalka mentioned on his blog that folks at SES Chicago 2007 were discussing video marketing’s potential for marketing boring products (today!). I was immediately reminded of the Howie Hard Drive videos. Even though data security is not the sexiest of topics, the video is a solid example of creating buzz for boring products. [...] David Dalka mentioned on his blog that folks at SES Chicago 2007 were discussing video marketing’s potential for marketing boring products (today!). I was immediately reminded of the Howie Hard Drive videos. Even though data security is not the sexiest of topics, the video is a solid example of creating buzz for boring products. …

]]> By: » Howie Hard Drive - Viral social media video example :: The Social Media Experience :: http://socialmedia.ws/blog/creating-buzz-boring-products/#comment-333 » Howie Hard Drive - Viral social media video example :: The Social Media Experience :: Wed, 22 Aug 2007 05:18:12 +0000 http://socialmedia.ws/blog/creating-buzz-boring-products/#comment-333 [...] video is a great example of using buzz marketing for boring products. In fact, I’ve never empathized with a 500gb hard drive on such a deep level. Nic, please let [...] video is a great example of using buzz marketing for boring products. In fact, I’ve never empathized with a 500gb hard drive on such a deep level. Nic, please let …

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